Skan AI is a process intelligence and workflow analytics platform that enables enterprises to understand how work actually happens across teams. By capturing real-time interaction data and applying AI-driven analysis, Skan helps organizations optimize operations, enhance compliance, and unlock automation opportunities.
Campaign Objective
Skan AI partnered with Group Futurista to host a niche virtual leadership summit aimed to:
- Engage senior operations, transformation, and automation leaders
- Demonstrate real-time process intelligence capabilities
- Generate high-quality enterprise demand
- Establish Skan AI as a thought leader in operational analytics and workforce intelligence
Target Audience Roles
- Chief Operating Officers
- Heads of Automation
- Process Excellence Leaders
- Transformation Directors
- CIOs
- Operations Strategists
- Digital Innovation Leaders
Event Metrics
| Metric | Result |
| Total Registrations | 312+ |
| Live Attendance | 44% (approx. 137 attendees) |
| On-Demand Views | 249+ within 30 days |
| Industries Represented | 19 sectors |
| Director Level & Above | 77% |
Event Delivery & Engagement
The summit featured:
- Vision keynote on real-time operational intelligence
- Expert panel on automation and productivity analytics
- Live workflow analysis demonstration
- Interactive polls on process maturity levels
- Executive networking roundtables
Engagement Highlights
- High engagement from operations and transformation leaders
- 64 live audience questions submitted
- Average viewing time: 39 minutes
- Strong interest during AI-driven process discovery demo
- Active discussion in peer networking sessions
Lead Quality & Conversations Generated
Qualified Leads Delivered: 158 MQLs
Lead Profile
- Enterprises optimizing operational workflows
- Organizations evaluating automation platforms
- Teams seeking workforce productivity insights
- Companies exploring process intelligence tools
Key Conversation Themes
- Improving visibility into daily operations
- Identifying hidden inefficiencies
- Aligning workforce performance with KPIs
- Using AI insights to guide transformation
- Prioritizing automation investments
Post-Event Interest Signals
Participants requested:
- Personalized platform walkthroughs
- Process analysis consultations
- Integration capability discussions
- ROI benchmarking sessions
Results Snapshot
| KPI | Outcome |
| Qualified Leads | 158 |
| Senior Decision Makers | 77% |
| Avg Engagement | 39 mins |
| Questions Asked | 64 |
| Follow-Up Requests | High |
| Pipeline Potential | Strong |
Outcome
Through this targeted virtual summit, Skan AI successfully:
- Connected with high-intent enterprise leaders
- Demonstrated measurable value of process intelligence
- Built a strong pipeline of qualified opportunities
- Reinforced credibility as an operational analytics authority
- Achieved substantial ROI from a single partnership campaign
