Egress is a cybersecurity company specializing in intelligent email security and data loss prevention solutions designed to protect organizations from human-layer risks. Its platform uses behavioral analytics and AI-driven threat detection to prevent phishing, insider threats, and accidental data breaches, helping enterprises strengthen security resilience and regulatory compliance.
Campaign Objective
Egress partnered with Group Futurista to host a targeted virtual leadership summit designed to:
- Engage senior cybersecurity, risk, and IT leaders
- Demonstrate the importance of human risk management in modern security strategies
- Generate enterprise-qualified demand opportunities
- Position Egress as a thought leader in intelligent email and data security
Target Audience Roles
- Chief Information Security Officers
- Security Directors
- Risk & Compliance Leaders
- IT Heads
- Data Protection Officers
- Cybersecurity Architects
- Governance Executives
Event Metrics
| Metric | Result |
| Total Registrations | 337+ |
| Live Attendance | 44% (approx. 148 attendees) |
| On-Demand Views | 259+ within 30 days |
| Industries Represented | 25 sectors |
| Director Level & Above | 81% |
Event Delivery & Engagement
The summit featured:
- Strategic keynote on managing human-layer security risks
- Executive panel on evolving phishing and insider threat landscapes
- Live solution showcase highlighting behavioral threat detection
- Interactive polling on organizational security challenges
- Real-time Q&A and curated networking sessions
Engagement Highlights
- Strong participation from cybersecurity and risk decision-makers
- 67 audience questions submitted live
- Average viewing duration: 42 minutes
- Peak engagement during phishing prevention demonstration
- Active peer discussions on improving organizational security posture
Lead Quality & Conversations Generated
Qualified Leads Delivered: 178 MQLs
Lead Profile
- Enterprises strengthening email security infrastructure
- Organizations improving insider risk monitoring
- Companies enhancing data protection compliance
- Businesses modernizing threat detection capabilities
Key Conversation Themes
- Reducing phishing risk through behavioral intelligence
- Preventing accidental data leaks
- Strengthening human-layer security awareness
- Improving incident response speed
- Scaling enterprise-wide threat protection
Post-Event Interest Signals
Participants requested:
- Platform demonstrations
- Security assessments
- Compliance strategy consultations
- Pilot deployment programs
Results Snapshot
| KPI | Outcome |
| Qualified Leads | 178 |
| Senior Decision Makers | 81% |
| Avg Engagement | 42 mins |
| Questions Asked | 67 |
| Follow-Up Requests | Strong |
| Pipeline Potential | Significant |
Outcome
Through this focused virtual leadership summit, Egress successfully:
- Engaged high-intent cybersecurity and risk leaders
- Strengthened positioning as a human risk security authority
- Generated strong enterprise pipeline opportunities
- Initiated strategic conversations with qualified prospects
- Achieved measurable ROI from a single campaign partnership
