Jedox is an enterprise performance management (EPM) platform that enables organizations to streamline planning, budgeting, forecasting, and reporting processes. Its unified solution empowers finance teams and business leaders with real-time insights, improved collaboration, and data-driven decision-making capabilities.
Campaign Objective
Jedox partnered with Group Futurista to host a targeted virtual leadership summit designed to:
- Engage senior finance, analytics, and transformation leaders
- Demonstrate the value of integrated planning and performance management
- Generate enterprise-qualified demand opportunities
- Position Jedox as a thought leader in intelligent planning and analytics
Target Audience Roles
- Chief Financial Officers
- Finance Directors
- FP&A Leaders
- Data & Analytics Executives
- Controllers
- Strategy Leaders
- Finance Transformation Officers
Event Metrics
| Metric | Result |
| Total Registrations | 362+ |
| Live Attendance | 44% (approx. 159 attendees) |
| On-Demand Views | 276+ within 30 days |
| Industries Represented | 27 sectors |
| Director Level & Above | 83% |
Event Delivery & Engagement
The summit featured:
- Keynote on intelligent planning in modern enterprises
- Executive panel on integrating finance and business analytics
- Live platform demonstration showcasing planning and reporting workflows
- Interactive polling on performance management priorities
- Real-time Q&A and curated networking sessions
Engagement Highlights
- Strong participation from finance and analytics decision-makers
- 74 audience questions submitted live
- Average viewing duration: 45 minutes
- Peak engagement during integrated planning demo
- Active discussions on improving forecasting accuracy and insights
Lead Quality & Conversations Generated
Qualified Leads Delivered: 188 MQLs
Lead Profile
- Enterprises modernizing planning and analytics processes
- Organizations implementing integrated EPM solutions
- Companies improving forecasting and financial visibility
- Businesses seeking unified performance insights
Key Conversation Themes
- Aligning financial and operational planning
- Improving forecasting accuracy and agility
- Enhancing reporting transparency
- Leveraging analytics for strategic decision-making
- Driving enterprise-wide performance optimization
Post-Event Interest Signals
Participants requested:
- Platform demonstrations
- Planning optimization consultations
- Integration discussions
- Pilot programs for EPM implementation
Results Snapshot
| KPI | Outcome |
| Qualified Leads | 188 |
| Senior Decision Makers | 83% |
| Avg Engagement | 45 mins |
| Questions Asked | 74 |
| Follow-Up Requests | Strong |
| Pipeline Potential | Significant |
Outcome
Through this focused virtual leadership summit, Jedox successfully:
- Engaged high-intent finance and analytics leaders
- Strengthened positioning as an intelligent planning authority
- Generated strong enterprise pipeline opportunities
- Initiated strategic conversations with qualified prospects
- Achieved measurable ROI from a single campaign partnership
